Prime Protein
21g of bioavailable, complete protein from grass fed beef per scoop. 30 servings per bag
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Tastes like dessert and is easily digested, enjoy your protein without the bloat!
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Only a handful of carefully sourced, real-food ingredients in each bag.
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No added chemicals, fillers, binding agents or artificial coloring or sweeteners.
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Unflavored Prime has 1 ingredient, grass-fed beef protein. Each bag has a robust amino acid profile. See our photos or FAQ for the full list.
Stay Lean* 
Boost Muscle Recovery* 
Increase Strength* Prime Protein vs. other supplements
We think protein blends should be made of pure protein, not junk your body doesn’t need. That’s why Prime Protein is made from real, whole-food ingredients only.
Protein
Calories
Carbs
Sugar-free
Whole-food Ingredients
Tastes Like Dessert
A mighty amount of protein in every scoop
Every serving of Prime Protein contains 4 oz of grass-fed beef. That’s 21g of protein and absolutely no sugars. We use stevia to sweeten our flavored blends but Unflavored Prime is stevia-free.
Why use beef over other protein sources (like whey)?
Beef protein is packed with the collagen, gelatin, and micro-nutrients your body needs. Unlike other protein powders, it’s not packed with possible allergens found in soy, dairy, egg, or whey. Studies have shown that beef protein provides additional benefits to strength, hypertrophy, and fat loss over whey.
Super good for you, and still tastes like dessert
Prime Protein tastes like dessert (vanilla, strawberry or chocolate - you pick!). That means you can add Prime Protein to any drink or recipe for a delicious way to get whole-food protein.
All the things you need, none of the things you don’t
We think protein blends should be made of pure protein, not chemicals and junk your body doesn’t need. That’s why Prime Protein is made from real, whole ingredients only.
- SKSarah K.Verified BuyerRated 5 out of 5 stars9 hours agoGreat dairy free option!
My boys can’t do dairy or eggs so this has been a lifesaver to get healthy animal protein in them for breakfast that’s easy and quick. We’ve been loving the chocolate and plain in berry smoothies! Not chalky or weird at all. Especially, when it’s blended with other things you wouldn’t be able to tell it’s a beef protein powder. Way better than the plant based protein powder options they’d otherwise have which I’m not a fan of.
- DHDaiana H.Verified BuyerRated 5 out of 5 stars2 days agoAmazing taste
I really loved the chocolate flavor. I already want to try other flavors. Everyone in my house loved it, including my teenage son.
- MAMarcia A.Verified BuyerRated 5 out of 5 stars3 days agoProtein
Perfect I love the chocolate too
- MRMANDY R.Verified BuyerRated 5 out of 5 stars4 days agoGreat protein powder!
I started using this protein powder on the suggestion of my health practitioner and I'm so glad I tried it! I initially got the chocolate and the unflavored, but have since also ordered the vanilla and strawberry flavors. I use the chocolate for a protein hot chocolate and like to use the unflavored to add protein to my baked goods. The vanilla and strawberry are nice to add to smoothies or to add to my coconut yogurt so that I can have a dairy free high protein yogurt bowl. I like the protein powder so much that I have ordered the pre-workout and am excited to try it. Overall great products with clean ingredients!
- JJJennifer J.Verified BuyerRated 5 out of 5 stars4 days agoProtein powder
I have used countless products in the past, everything from whey to plant based proteins and had problems with all of them. This is the only protein powder I have used that does not bother my stomach. An easy source of protein for me . I use the vanilla and add ice and fruit to my ninja mixer , great to start my day!
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Why not just eat beef instead of taking a supplement?
We encourage our customers to maintain a well-balanced diet but it’s not always possible (or preferred) to eat a full steak meal. Prime Protein is the easiest way to get the benefits of 4 oz. of grass-fed beef, in a single scoop. Use Prime Protein for a meal supplement, or as a post-workout boost. -
Why use beef over other protein sources (like whey)?
Beef protein is packed with the collagen, gelatin, and micro-nutrients your body needs. Unlike other protein powders, it’s not packed with possible allergens found in soy, dairy, egg, or whey. Our careful dose of real-food ingredients gives you the nutrients you need to build muscle, and repair ligaments, tendons, joins, hair, and skin. Plus, Prime Protein is non-inflammatory. Most other animal-based protein powders can cause inflammation (such as powders made from egg protein), not beef protein. It’s just 21-grams of 100% grass-fed beef in every scoop. Lastly, studies have shown that beef protein provides additional benefits to strength, hypertrophy, and fat loss over whey. -
Does Prime Protein taste like beef?
Not at all. We’ve spent years creating the perfect blend of ingredients so you get the benefits of beef protein, in a delicious supplement. The all-natural cocoa powder and stevia we use make Prime Protein subtly sweet. Many customers say it tastes like chocolate brownies! -
Why should I choose Prime Protein over other beef protein supplements?
Your body wants to be fed real foods only, but most other supplements on the market are loaded with chemicals, fillers, and artificial flavors. Worse yet, they hide this from you, the consumer. Only Equip is 100% transparent about the ingredients inside our products. Prime Protein is made from just three ingredients: grass-fed beef, all natural cocoa powder, and stevia. Grass-fed beef gives you the nutrients you need to support your health goals, including staying lean, increasing strength, and boosting muscle recovery. Plus, we make Prime Protein the same way bone broth is made: Heated on low so that the protein dissolves into a broth. This preserves the nutrition of the beef. You get the full benefits of a 4 oz cut of beef, in a powder you can add to any meal or drink. -
How much protein is in every serving?
There are 21 grams of protein for every serving. That’s 10% more than the industry average, meaning you get more grass-fed beef protein in every scoop. -
How many servings per bag?
Prime Protein contains 30 servings of muscle-building beef protein per bag. Most customers use Prime Protein daily, meaning each container offers a month’s supply. With our subscription delivery services, you can get your monthly supply delivered to you automatically—and save 15% off your order. -
When should I take Prime Protein?
Prime Protein is the perfect supplement to have whenever you want 21 grams of grass-fed beef protein, that’s because it has a full complement of amino acids (unlike plant-based proteins). It’s more than a supplement. It’s a natural source of the collagen, gelatin and micro-nutrients you’d find in a 4 oz. steak. Take Prime Protein after a workout to build muscle and repair ligaments and take it as a meal replacement. With Prime Protein, it’s never been easier to feed your body. -
What is Prime Protein's amino acid profile?
Prime Protein provides complete protein. Below is our amino acid profile. Typical values. Grams per 25g serving: Alanine: 2.2 Arginine: 1.89 Aspartic acid: 1.5 Cystine + cystein: 0.03 Glutamic acid: 2.75 Glycine: 5 Histidine: 0.28 Hydroxyproline: 2.55 Isoleucine: 0.43 Leucine: 0.93 Lysine: 0.95 Methionine: 0.23 Phenylalanine: 0.58 Proline: 3 Serine: 0.85 Threonine: 0.53 Tryptophane: 0.09 Tyrosine: 0.33 Valine: 0.75 -
Do you use chemicals to process the grass-fed beef?
No! We strictly use thermal and mechanical processing to keep our grass-fed beef clean. -
What are your natural flavors?
Our natural flavors are distilled vapors from natural and organic compounds/fruits like vanilla, coconut, and strawberry processed without any chemicals, fillers, binders, or artificial ingredients. We know most natural flavors are garbage - we are very careful with our sourcing and vetting as a result. There are a few good ones out there that actually live up to the natural name.
